COMING SOON! Healthy Choices in Pregnancy (HCIP) is a component of the current ActNow BC health promotion platform. A target of a 50% increase in women counseled on alcohol use during pregnancy has been set for the HCIP initiative. We produced a 10-video series to educate and help health care providers better interview pregnant women who are at risk of substance abuse.

To find out more about the program, visit http://www.bccewh.bc.ca/